Digital Content Curation
With so much great content already created AND the benefit of “backlinks” (links that direct people from one website to another) sometimes it makes more sense to “repurpose” content from another site. And curation is a lot more than just “gathering” content.
Establishing good blogger relations (literally relationships with bloggers) enables you to access both their content and their audience. This in turn extends the information you have to present as well as the audience who will receive it.
Good content leads to good conversation. Many professionals use social networks as a megaphone when it should be used more as a telephone. Two way communications is the key. You post something, people respond to what you said and it’s your turn to respond back. Unetworked handles the social monitoring (we watch your social stream for conversations that involve you) and can provide the appropriate response when necessary. We handle the social monitoring and social response for small and large clients. We can dedicate a single resource who can be at your location OR they can be a part of our social call center. It’s like the call center you’re thinking of, instead of yapping on the phone all day our people yap on cool sites like Facebook, Twitter, Your Blog and more. We keep the conversation going.
The phrase “Content is King” echoes through the social and marketing sphere. In addition to helping you create content we help you update it and distribute it as part of our content management solution.